Precious Azurée

Precious Azurée (a-zhur-ray) is an impassioned, millennial high performance coach and brand strategist sought-out by ambitious entrepreneurs, CEOs and executives across the U.S. for her innovative approach to branding, content marketing and developing a positive, effective organizational culture. In addition to her consulting agency P.A.G. where they specialize in personal development and brand strategy, she is breaking barriers as the Vice President and Co-Founder of the award-winning nonprofit MEASURE, a public education & advocacy organization that empowers People of Color to use data to tell their own story.

MEASURE is responsible for mobilizing communities that are furthest from opportunity to fight against systemic disparities in health, economics, criminalization and education through a revolutionary research method called The CARE Model. In sisterhood and partnership with President & Founder, Meme Styles she’s curated conferences, programs and conversations to educate the public about big data & community policing, disrupt and bring awareness to the adultification bias of black girls and empower the common people to use data to self-advocate.

With a strong emphasis on developing people, Precious has made it her mission to develop the human, social and financial capital of her community to position their legacy for sustainability and growth.