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what we do

Our Vision and Mission

To build a world free of health, education, criminal justice and economic inequities by using data to mobilize communities and create social change.

The Measure CARE Model

Traditional evaluation fails to meet the needs of the people most impacted by inequity. It’s time for a new approach that puts community members at the front of research and evaluation.

The Measure CARE Model works so communities can create solutions based on their unique needs and goals. We Can Now used the Measure CARE model to measure their food distribution efforts in Central Texas. Together we can build a more equitable world one community at a time.

How We Make Change


Collaborates with powerful Black, Brown and indigenous-led organizations


We gather data to build a foundation for anti-racist change in a community


We mobilize communities using data to actively participate in fighting structural and systematic racism


Together, we change systems and work toward a world free of injustice and inequity

who we serve

Our Community

Measure focuses on serving powerful Black, Brown and Indigenous communities. We believe these communites are the key to building a world free of health, education, criminal justice and economic inequities.

Our Collaborators

Powerful Black, Brown and Indigenous-led organizations that want to use data as a foundation for their work.

Non-profit orgs and institutions that want to connect with powerful Black, Brown and Indigenous communities.

Philanthropic organizations that want to advance data for equity initiatives.

who we are

What Makes Us Effective

Decolonizing data and evaluation for our community by our community.


Work we’ve done

Our Recent Projects

Measure is working to build a strong network of Powerful Black, Brown and Indigenous-led organizations in Texas by 2025. Our recent work with various organizations and instituions have contributedd to that progress.

The Innocence Initiative

Travis County Austin, TX

As early as age 5, Black girls are more likely to be perceived as more mature than they are. This leads to more disciplinary action in school and uncomfortable situations in the community.

Through this initiative, we’ve provided mentorship to Black teenage girls and developed a plan to remove adultification bias.

Residential Tech Study

Austin, TX

Millions of people in the United States lack technological connectivity, which leaves them out when trying to access online public or commercial services.

Measure partnered with the City of Austin and gained feedback to construct powerful storytelling about how to solve the problem.

Black-led Non Profits

Austin, TX

Black-led social justice work is critical to our future, but it’s often done even though these organizations are underfunded. In 2021, Measure teamed up with the Black Leader Collective to produce insights resulting in a 1.5M fund called The Black Fund to sustain Black-led social change organizations intentionally. This fund will help these organizations thrive and impact their communities.

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